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Honda will use the events to push its new Insight, which it bills as the most affordable hybrid on the market. The sponsorship includes “integrated green activities,” hybrid vehicle displays and — most tempting of all — a giveaway of a 2010 Insight at each event.
If you want a chance at that free Insight, you can head to Lollapalooza in Chicago from Aug. 7-9 or Austin from Oct. 2-4.
Source;
http://blogs.cars.com/kickingtires/2009/04/honda-teams-with-lollapalooza-austin-music-fest.html
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